CAMPAIGN

"Good Goes" An integrated pro bono campaign for Save the Children and the Ad Council about local health workers who bring life-saving health care to some of the children who need it the most. Kinda nice to not be selling something for a change, you know? Got to work on soup to nuts creative: TV, site, print, banners, radio and out of home. Plus i got to spend a week with a video camera making mini documentaries about two health workers living in remote villages in Mali, West Africa. Amazing.

TV

"Good Goes campaign video" Scripted by yours truly and edited by the gentlemanly Joel Miller at Nomad NYC.
"Bridge" This :15 was produced in BBDO's very own Kitchen.

DIGITAL VIDEO

"Salif" This mini doc is about Salif Diarra, a local health worker who i had the joy to meet and video in his tiny village of Santiguila, Mal. Edited by his badness Charlie Johnston at Lost Planet. Video lives on GoodGoes.org and on the Good Goes YouTube channel.
"Maimouna" Salif treats baby Maïmouna for life-threatening diarrhea. Videoed by me and edited by Charlie Johnston. To see more of the videos I shot in Mali, check out the Mr. Brown! YouTube channel.

PRINT

Some of these images were captured by photographer Joshua Roberts, who went with me to Mali as part of a tiny but talented team capturing campaign content in the wilds of West Africa.

OUT OF HOME

Appearing as billboards and bus shelter posters. Honk if you see one.

RADIO

Since some of the audio clips used to make these spots were pulled from my Mali video footage, you could say that my DP skills are perfect for radio. VO talent: Kristine Sutherland. Engineered by BBDO's own David Tews and produced by Chris Cassar.

"Parts" :60

"Laughter" :30

"Runway" :60

With Rebecca Romjin, who absolutely could not have been any nicer to work with.

OLM

"Globe" One of the standard banners created for the campaign. Hit the "Replay" button to see it from the top.